Guide to Creating Your Own Business Logo
If you are a small business owner who wants to make a DIY logo design, then the tips below can help you with the basics. You might be thinking that online DIY logo design tools are enough to make yourself a good one, it will be to your advantage if you know what to put in your logo design. Here are some tips that can help you design a logo that will help represent your business.
A logo is a symbolic representation of your company or business which encompasses your products, services, ethics, credibility, professionalism, etc.
There is one important rule to follow when making a logo for you company or business, and that is to make it very simple. A simple company or business logo will help consumers easily understand what your business is all about and it can help them remember it easily. If you are going to reproduce your logo and it is elaborately designed, then you might have problems doing so. It can also be difficult for people to remember what your logo is like. You should not simply stop at the art work, but make sure your work of art helps people to understand what your company or business is all about.
When creating a DIY logo, it is also important to consider what colors you will use. This is also very important for brand recognition. Colors can be associated with emotions, and if you want to express these emotions through your logo, then you should use the appropriate colors. Make sure, however, not to use too many colors. If you can limit your colors to 3 or less, then you will have a more effective logo design.
Sometimes you need to resize your logo but the problem when you make it bigger is that it loses its clarity or the quality of the image and in order to address this issue, it would be good to use vectors to make it easier. An effective logo is one that is vector-based and well drawn with clean, crisp lines and with limited colors. IF you use new vector-based programs, you can have your logo with 3D effect without losing contrast.
Regular fonts should be used so that it will look professional for commercial reproduction and reprint. In order not to have difficulty in printing your logo in different printers, regular fonts should be used. The coherence of your logo can be lost if you use too many fonts. Two fonts are enough. Two fonts can create good contrast that can be eye-catching.
Simplicity is the key to having a memorable logo. Strive to create a timeless logo. It should be able to bear the image of your company for coming years.
Following the tips above can help you create a DIY logo that can effectively send the message of what your company is about. Make sure that your logo is memorable, scalable, and describable.